As I’ve mentioned, treasuries on Etsy can create visibility and community. I’m currently part of an Etsy that focuses on treasury creation. I joined because the group has some great treasury makers and the majority of members have really “treasurable” photographs, which makes putting treasuries together fun and easy.
There’s a bit of technique to it – really stunning photographs that work well on Etsy’s white background (particularly the first 4 images) and an inventive title with a bit of a hook to convince people to click — song titles, simple word play, a turn of phrase that makes images jump into people’s heads. And joining an active team helps. I enjoy creating treasuries for the feed back – my shop always feels busy when I do. I guess now I need to look at the actual visitor statistics to see if the impression is supported by the facts.
Today I created this treasury – a bit of a love letter without a destination.